GUCCI RUNWAY FULL

The coed runway opened with Sora Choi in a billowing hanbok reimagined as a floor-length bomber, resembling a deconstructed hanbok. The original soundtrack from hit K-dramas such as “Squid Game,” “Parasite,” and “Oldboy” matched the pulsating lightscape that dazzled the sacred grounds of the palace courtyard and hinted at the subdued subversive nature of modern South Korean style. However, the true draw of the collection came from a studied take on the distinctive sartorial language of Seoul’s eclectic youth and subculture, often immortalized in street style images that come with a healthy disregard for what constitutes “good taste.” With this in mind, the Gucci Cruise 2024 collection made some obvious references to honor the country’s traditional culture. With the popularity of Korean pop culture, particularly K-pop and Korean dramas, South Korea has been exporting global fashion and beauty trends that have taken the world by storm. According to Euromonitor International, the South Korean luxury market was valued at $14.65 billion in 2021, ranking seventh in the world. market from 2019 to 2022 in terms of growth rate, according to Citigroup. South Korea is one of the fastest-growing luxury markets, even surpassing the U.S. Kering’s management also shared a mid-term target for Gucci revenues to rise to €15 billion.Ĭomments, questions or feedback? Email us at. Last summer, Gucci tapped industry veteran Laurent Cathala to lead Gucci fashion in China.

GUCCI RUNWAY FULL

The group detailed a new strategy for Gucci during its Capital Markets Day in June last year, including a full return to the fashion calendar, further expansion across high-end categories and expansion to menswear and travel, as well as the appointment of Maria Cristina Lomanto as Gucci EVP, brand general manager. This will be a transition year for Gucci De Sarno’s first collection will be for Spring/Summer 2024. Analysts suggested in November that Kering should move quickly regarding the appointment: “It’s never great to have investors wondering what’s next,” said HSBC managing director and global head of consumer & retail equity research Erwan Rambourg. Analyst consensus is Gucci will grow below 5 per cent at constant exchange rates in 2022, to around €10.5 billion, well below the best-in-class. Gucci sales in the first nine months of 2022 grew 8 per cent to €7.7 billion.

Gucci sales reached €9.7 billion in 2021, generating about 55 per cent of Kering’s revenue, and 69 per cent of the group’s EBIT. This comes as Kering is to publish its 2022 annual earnings on 15 February. “With Sabato De Sarno at the creative helm, we are confident that the house will continue both to influence fashion and culture through highly desirable products and collections and to bring a singular and contemporary perspective to modern luxury.”ĭe Sarno said in a statement: “I am proud to join a house with such an extraordinary history and heritage that, over the years, has been able to welcome and cherish values I believe in.” “One hundred and two years after Guccio Gucci opened his first store in Florence, Gucci remains one of the most iconic, prominent and influential luxury houses in the world,” said Kering chairman and CEO François-Henri Pinault.

Gucci runway